Books

Magazine Design That Works

Magazine Design That Works is a study of 20 magazines, their audiences and niches, and the graphic design strategies that help them achieve their goals. After conducting dozens of interviews with creative directors, editors, and magazine industry experts, Stacey wrote chapters profiling 20 different magazines. The book has been one of Rockport Publishers’ most successful titles. Download a PDF sample chapter

Packaging Makeovers for Market Change

This study of 35 inspiring packaging redesign projects covers everything from simple, evolutionary refreshes to keep pace with the times to complete overhauls due to increasing competition. Each chapter chronicles the manufacturer’s reason for redesigning – accompanied by sidebars listing tips for success depending on the reasons – and outlines objectives and results. Development sketches and comps document the creative process that took package from old to new. Download a PDF sample chapter

Buying and Selling Jewelry on eBay

Stacey applied her experience writing about the jewelry industry to this book about how to navigate the exciting, but tricky, world of jewelry and watches on eBay. The book provides a primer into how to shop for diamonds, colored gemstones, precious metals, watches, antique jewelry, and more, then instructs potential sellers on legal requirements in item descriptions, how to ship jewelry safely, and much more. The book is aimed at everyone from beginners to professionals looking to expand their businesses on eBay. Stacey interviewed buyers and sellers as well as eBay corporate personnel for the book. Download a PDF sample chapter