Monthly Archives: February 2010

The Right Way to Wireframe: reflection on a hands-on workshop

What happens when a verbal thinker and independent creative has to work visually and collaboratively, racing against the clock? Read about my experience with this popular UX workshop.

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Why online copywriting is more important than ever

Contrary to popular belief, people do still read online — but the trick is serving up the right content at the right time. Web copy has the power to create deep brand loyalty. Read this summary of Denise Wilton’s IxDA presentation.

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How to write, design and think like a storyteller

Storytelling is so much a part of what I do — but without an understanding of craft, narratives can fall flat. Cindy Chastain shared tips for thinking like a storyteller during IxDA10.

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Why I embrace content strategy (and you should too)

Learn why starting with content strategy will give your online presence more than a pretty face, but a heart and soul.

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