Email marketing has officially hit its stride, and is taking its rightful place alongside traditional marketing efforts. But it promises to be boosted by the rise of the social inbox — and that’s where things get trickier.
Email marketing has officially hit its stride, and is taking its rightful place alongside traditional marketing efforts. But it promises to be boosted by the rise of the social inbox — and that’s where things get trickier.
A post-mortem evaluation after a year-long Web redesign gave us the chance to reflect on our success and crystallize learnings from the project.
